Hanna Park
Hanna Park
I'm a Strategist

Let’s chat!

Hanna is a brand and communications strategist, currently at Argonaut, building products and services for the Connections discipline. She’s honed her strategy craft at Huge, FCB New York, Ogilvy, MRM//McCann, and J. Walter Thompson. She’s worked in too many industries:

- Electronics/Appliances (Sub Zero, Wolf, and Cove, LG, Keurig)

- Travel (InterContinental Hotels Group, Discover America)

- Financial (TD Ameritrade, Lincoln Financial Group)

- Telecommunications (Verizon, Vodafone)

- Healthcare (Cigna, Johnson & Johnson, Pfizer, Sunovian)

- CPG (Beam/Suntory, Nestle)

- Luxury (Rolex, LVMH Brands, Salvatore Ferragamo)

Some of My Work

Services & Pricing

I can assist with you with a wide range of projects, including: 

  • Brand consulting

  • Brand positioning and storytelling

  • Social media strategy

  • Communications framework

  • Persona/segmentation development

  • Media and channel plan, go-to-market plans

  • Market research

  • Ecosystem audit

  • Creative and connections project briefs

  • Measurement plans

Please reach out to me at hannaparkstrategy@gmail.com to discuss fees.

Resume

Group Strategy Director
Huge
October 2021 to November 2023

Communications Strategy Director
Havas
Aug 2019 to October 2021

Creative Strategy Director
FCB
Jun 2018 to Aug 2019

Associate Strategy Director
Ogilvy
Jan 2016 to Aug 2016

Senior Strategist
MRM//McCann
Sep 2014 to Dec 2014

Digital Strategist
JWT/Wunderman Thompson
Sep 2014 to Dec 2014

Education

B.S. English
University of California - Berkeley

Skills & Languages

English

Korean

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Contact

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